Data Driven Marketing
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Success starts with having the right goal
RIGG Strategy has the experience to help you define and execute on your goals


Analysis
Build a strategy based on  data

Analysis is about understanding your current situation to drive better decisions.  

This crucial first step should be an integral part of every new business plan, every product launch and every marketing campaign. 

A company needs to understand which customer segments to target through which channel with what offer. 

At RIGG strategy we will help you organize all available data about customers, products, marketing campaigns and sales channels to give you a clear view on who is buying, what they are buying and most importantly why they are buying.



Strategy
Choose the right mix of tactics to build  a plan

A robust strategy is about defining a plan designed to meet your business goals not a bunch of tactics driven by hype.

We have experience working with businesses of all sizes to build realistic strategies based on  your business needs and available resources.

We believe strategy is a result of a deep analysis of your business, customers and the larger  so you can have a clear vision about the opportunities to focus on.




Execution
Implementing your tactics 

This is where the plan comes together.
  • Targeting identified customer segments 
  • Focusing on specific channels
  • Introducing offers that meet business goals
  • Keeping within budget
  • Measuring success rates and adapting strategies to maximize goals
 
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